The TRACOM Group - Company Overview

The TRACOM Group is a workplace performance company; everything we do is geared toward creating a more effective work environment for our customers. Whether it’s through interpersonal skills training, team development programs, survey and assessment design, or consulting in the areas of performance management, leadership development, or employee engagement, we are here to provide solutions for our customers.

TRACOM is best known for our original development of the world-famous SOCIAL STYLE Model™, a proven model for building interpersonal skills. Company founders Dr. David W. Merrill and Roger Reid first developed this model in the 1960s. As the business landscape has evolved, we've refined the model and created new measurement instruments to meet changing needs.

TRACOM’s Direct Sales Team, Associates, and International Affiliates work together to deliver workplace performance solutions to organizations worldwide. Our products and services are available in multiple languages for international use.

TRACOM is a wholly owned subsidiary of Reed Elsevier Inc., the world's leading publisher of business, legal, scientific and education materials, and is headquartered in Highlands Ranch, Colo., a suburb of Denver.