We’re judged on our behaviors.

Of the three elements of Social Intelligence, your Behavioral Style is the easiest for others to assess. They may not see your Emotional Intelligence or identify your Mindset, but they can tell if you’re animated, rushed or sulking. The way you behave has a direct impact on your interactions with others and on your success in the workplace.

SOCIAL STYLE is the world’s leading Behavioral Style model. It has been used by thousands of organizations to improve leadership performance and sales results.

Each of the four Styles displays positive and negative characteristics when working with others, and research shows that people of any SOCIAL STYLE can be successful in any profession. If someone’s SOCIAL STYLE is not inherently good or bad, what is the point of studying these behavioral preferences? Understanding Style allows you to identify the preferences of others and modify your behavior to make others more comfortable. This is known as Versatility, and it is strongly linked to career and business success.

TRACOM’s SOCIAL STYLE Profile measures SOCIAL STYLE and Versatility, allowing you to take steps to improve your relationships and performance. Taking these steps is especially important for increasing leadership performance, developing coaching skills, increasing sales, building relationships, working in teams and enhancing communications. Click one of the links below to learn more about how SOCIAL STYLE can make all the difference in these areas:

Social Style Tip of the Day

Helping the Analytical Style Person Provide Better Service

Each Style of person interacts with customers in unique ways, and sometimes people’s Style behaviors don’t match the needs of customers or clients. There are some specific tips you can use to help individuals improve their customer and client relations. Analytical Style people tend to be knowledgeable about specific products or services, so they can be an excellent resource for clients and customers who want information. However, they can sometimes come across to others as unenthusiastic, and some clients and customers may interpret this as a lack of concern for their needs or a lack of motivation to work closely with them. You can help them by coaching them to communicate with customers more personally and frequently. They should let their customers and clients know that they are important to them by taking the time to personally call them or regularly follow-up with them. By doing this they may enhance their ability to form closer and therefore more productive relationships with their customers.

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