What is the difference between personality and SOCIAL STYLE? This is a common question asked by training and development professionals. More specifically, people want to know how to compare SOCIAL STYLE to popular personality profiles such as the Myers-Briggs Type Indicator® (MBTI®).
What are the similarities and differences? When should one be used rather than the other? These and other questions are addressed in a new TRACOM whitepaper.
Download Comparing SOCIAL STYLE® and Myers Brigg to learn more about these two popular models.
MBTI is based on the theoretical work of Carl Jung and was originally developed by Katherine Cook Briggs and her daughter Isabel Briggs Myers. The MBTI describes personality using four pairs of opposite preferences including Extroversion/Introversion and Thinking/Feeling. The resulting model has 16 types featuring four-letter names such as ESTJ or INFP. The new paper includes a map showing how each of the 16 MBTI types would likely score on the SOCIAL STYLE Model.