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2018- SSV & Crucial Conversations

2018- SSV & Crucial Conversations

The book “Crucial Conversations”1 provides advice for having conversations when failure is
a strong possibility. The authors (Patterson, Grenny, McMillan & Switzler) provide a model
for working through potentially disastrous conversations in a way that increases the chances
of successful outcomes for all parties. The Crucial Conversations and SOCIAL STYLE models complement one another in a number of ways. This whitepaper looks at the synergies of SOCIAL STYLE and Crucial Conversations.

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